Recently Kyle brought in local influencers and some well known celebrities who were friends to the launch of their popup shop at the Brentwood Country Mart Postoffice and it was a brilliant strategy. The popup got attention in quite a few media outlets as well as local attention due to their mixed use of influencers at the event.
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I love how Kule painted their name on the wall and painted the floors and ceiling with their brand colors to tie it all together at their #popup at the Brentwood Country Mart. The fresh coat of paint in my favorite Pantone sky blue color really helps the space pop. The simple track lighting highlights all their classics that have a modern twist.
Learn more about influencer marketing strategies by downloading my free guide on 5 Things to Do Before Hiring An Influencer.