Top 10 Ways to Make Money Vlogging
So you’ve decided to take your incredible style and fashion sense and share it with the masses. Good for you! This is an exciting time to try to break into content marketing and there is no better or easier way to make a great first impression than with vlogging.
I know, I get it… you have a million ideas running around in your head and just don’t know where to begin. I’ll bet you’ve already had more than one session where you sat there looking at that record button blink and thought, “Great! Now what???”
Never fear! I have some great advice for you that will help answer a lot of those questions and give you the sense of direction you need to hit the ground running. I’m going to take you through the process step by step and, hopefully, give you some things to think about that you haven’t before.
Success is a fine balance between action and attitude. Being a successful vlogger is not a path to instant gratification. Success (and the money that comes with it) is built over time. It involves a good degree of trial and error. Our top 10 suggestions are only some of the ways you can achieve success.
#1 – Don’t Take Yourself Too Seriously
The best way to start making your mark is to simply start producing content. Just start talking to the camera. Don’t worry about making mistakes (that’s what editing is for). Don’t worry about sounding dumb. Talk about things you can talk about with confidence. You can go deeper as you develop a following. Your fans’ feedback will wind up giving you more ideas than you can handle.
#2 – Promote Your Channel
A website with a unique domain is a great place to start here. A written blog is another useful tool to get people to know you, but it’s not necessary to have that in place from day one. I would, however, secure a domain and be ready to use it for blogging and, eventually e-commerce. I’ll get to that part later.
You will also want to start at least one social media channel, but the more you establish, the more visible you will be. With that in mind, however…
#3 – Test One Platform at a Time
Don’t spread yourself too thin. Start by establishing one social media channel and use one network to produce and upload your vlog content. Promote your content with paid ads through your social platform. We’re talking about $5 or $10 a day to start. If that’s too much, some platforms charge as little as a dollar a day to boost posts.
#4 – Monetize Your Channel
The only way that you can expect a return on your ad investment is if there is a way for you to make money on your content once people click through. Look into the monetization options on each channel you research and decide which one would work best in your particular niche.
#5 – Create Supporting Content and Promote It
Having a fully-functional website becomes mandatory once you start making money because this is the point where you start blogging: creating and curating content that is relevant to the topics in your vlog. If your vlog is about fashion design, your blog should be, too. If it’s about current fashion trends, your blog should be, too.
Consistency and congruency are important elements for success in any content marketing effort. Promote your blog through social media and link back to your vlog in every blog post.