Top 20 Fashion Bloggers on Instagram
Strange as it may seem, when you want to know what’s hot and what’s not in the world of fashion, big-name magazines and department store catalogs may no longer be your go-to. That’s right, style mavens, it’s a new era, and it is one that is being dominated by the fashion blogger and their wow-worthy social media stories. Whether you’re already tuned in to the digital influencer universe and are just looking for new faves to add to the roster, or you’ve never followed a blogger on social media before and are excited to know who is making waves in the industry, you may feel a little lost if you’re just doing a basic Google search to get your information. Don’t have time to scour the web in hot pursuit of your aesthetic soul mate? I’ve got you covered with my list of the top 20 fashion bloggers aka as Influencers on Instagram, ready and waiting to serve as your ultimate style inspiration. Trust me, there’s something for everyone!
Of all the recognizable names and faces that made our top 20 list, Huda Kattan is among the most commercially famous, both for her world-renowned blog and her namesake cosmetics company, Huda Beauty. All that fame has yielded her 24.7 million followers, so it’s no stretch to say that the girl knows how to maintain an audience.
If you haven’t been keeping up with fashion blogs recently, Chiara Ferragni’s brain child “The Blonde Salad” is about to rock your world. In addition to her modeling career that has given her inside access to the looks you want, she has amassed an impressive 11.8 million followers on Instagram, and that’s all in addition to launching her own style line that has brought a little more chic to the masses.
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Mega-influencer Caroline Daur brings a little bit of the best Germany has to offer to fashion-lovers coast to coast, and her striking social media images play the perfect complement to her self-titled fashion blog. Don’t believe me? Ask some of the 1.4 million people currently watching her digital footprint, and they will gladly attest.
Another fashionista with a resume as strong as her Instagram skills is Blair Eadie, better known as the brains behind a little style blog known as Atlantic Pacific. “Little”, of course, is facetious – between working with everyone from Gucci to Tory Burch to Target (yes, Target), this girl’s been all over the map, and her socials provide a beautiful window into her journey. Clocking in at just over 1 million Insta followers alone, she is arguably one of the most successful bloggers in the industry, and I, for one, cannot wait to see what she comes up with next.
If Nordstrom is your go-to for all of your important wardrobe updates, you’ll be happy to give Rach Parcell a follow, as the fashion titan is this successful fashion blogger’s specialty. In addition to boasting a social media following that is just shy of a million, her Pink Peonies blog is considered the authority in all of Nordstrom‘s latest must-haves, plus endorsements from other crush-worthy retailers. Being that fashion forward has raked in nearly a million dollars in revenue for Rach, so she is definitely a mover and shaker.
